Novo Interactive Welcomes Hentsgen to Leadership Group
## Novo Interactive Welcomes Hentsgen to Leadership Group – Staff Updates – iGB
Löwen Entertainment’s subsidiary Novo Interactive has brought on Dr. Daniel Hentsgen as part of its leadership team.
Hentsgen will oversee Novo Interactive’s marketing, political affairs, and communications, while continuing his management responsibilities at Löwen Entertainment.
He will join the leadership group, comprising Oliver Bagus and Jürgen Issigler, starting July 1st.
“I am humbled to be named to the Novo Interactive leadership team, which reflects the confidence placed in me,” stated Hentsgen. “This inspires me to grasp the opportunities presented by the legalization of online gambling for our company group.
“With Novoline, we are crafting a product that transfers our land-based gaming strengths to the digital realm: thrilling games.”
Christian Arras, President and CEO of Löwen Entertainment, added: “Entering the online gambling market and further developing it is a significant challenge for us in the years to come. We are pleased to be able to depend on Dr. Daniel Hentsgen and his expertise in political and communication areas.”
Hentsgen recently criticized Germany’s new gambling interstate agreement, accusing the government of overlooking gamblers and gaming providers.