Beter Expands Partnership with Asian Basketball League to Enhance Fan Experience
Beter is increasing its collaboration with the Asian Basketball League (ABL) to deliver even more thrilling basketball action to viewers. The organization will offer backing and advertising for upcoming ABL competitions taking place in Bishkek, Kyrgyzstan, working alongside the national basketball association. Beter is dedicated to providing a high-quality viewing experience, with every game aired live with numerous camera perspectives. They’ll also be guaranteeing the fairness of the matches with their dependable services, which will be a sure win for both athletes and the rapidly expanding realm of sports wagering.
This broadened collaboration means Beter will furnish live streaming, information, and probabilities for 66 ABL basketball matches per competition. With three competitions scheduled before the conclusion of 2022, that’s more than 160 matches for enthusiasts to relish! Nikolay Vernidub, Assistant Chief Executive Officer of Beter Sports, stressed that incorporating new and captivating sports is a crucial element of their expansion plan. This alliance, which commenced in 2021, is undoubtedly a guaranteed success for both Beter and basketball aficionados!
The sport of basketball enjoys immense global popularity, ranking among the most prominent in the world. Therefore, incorporating it into our offerings was a natural progression. Our user base desires expanded choices, and this addition fulfills that need. Furthermore, we have dedicated significant effort to enhancing the overall wagering process, making it more seamless and captivating.”
“It is self-evident that all the contests we feature adhere to the utmost principles of probity. We collaborate directly with sporting bodies and organizations to guarantee this commitment.”
This proclamation follows closely on the recent expansion of Beter’s existing alliance with Bayes Esports just the previous month.